Understanding written sentences and paragraphs in work related documents. Communicating effectively in writing as appropriate for the needs of the audience. Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times. Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems. Talking to others to convey information effectively.
Social Skills Being aware of others' reactions and understanding why they react as they do. Adjusting actions in relation to others' actions. Teaching others how to do something. Bringing others together and trying to reconcile differences. Persuading others to change their minds or behavior.
Complex Problem Solving Skills Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
Technical Skills Conducting tests and inspections of products, services, or processes to evaluate quality or performance. Analyzing needs and product requirements to create a design. Watching gauges, dials, or other indicators to make sure a machine is working properly. Writing computer programs for various purposes. Generating or adapting equipment and technology to serve user needs.
System Skills Considering the relative costs and benefits of potential actions to choose the most appropriate one. Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes. Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
Resource Management Skills Managing one's own time and the time of others. Motivating, developing, and directing people as they work, identifying the best people for the job. Determining how money will be spent to get the work done, and accounting for these expenditures. Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work.
Desktop Computer Skills Databases - Using a computer application to manage large amounts of information, including creating and editing simple databases, inputting data, retrieving specific records, and creating reports to communicate the information. Graphics - Working with pictures in graphics programs or other applications, including creating simple graphics, manipulating the appearance, and inserting graphics into other programs. Internet - Using a computer application to create, manipulate, edit, and show virtual slide presentations. Navigation - Using scroll bars, a mouse, and dialog boxes to work within the computer's operating system. Being able to access and switch between applications and files of interest. Presentations - Navigating the Internet to find information, including the ability to open and configure standard browsers; use searches, hypertext references, and transfer protocols; and send and retrieve electronic mail (e-mail). Spreadsheets - Using a computer application to enter, manipulate, and format text and numerical data; insert, delete, and manipulate cells, rows, and columns; and create and save worksheets, charts, and graphs. Word Processing - Using a computer application to type text, insert pictures, format, edit, print, save, and retrieve word processing documents
Additional Tasks Read copy or proof to detect and correct errors in spelling, punctuation, and syntax. Verify facts, dates, and statistics, using standard reference sources. Read, evaluate and edit manuscripts or other materials submitted for publication and confer with authors regarding changes in content, style or organization, or publication. Develop story or content ideas, considering reader or audience appeal. Prepare, rewrite and edit copy to improve readability, or supervise others who do this work. Oversee publication production, including artwork, layout, computer typesetting, and printing, ensuring adherence to deadlines and budget requirements. Write text, such as stories, articles, editorials, or newsletters. Supervise and coordinate work of reporters and other editors. Confer with management and editorial staff members regarding placement and emphasis of developing news stories. Plan the contents of publications according to the publication's style, editorial policy, and publishing requirements. Review and approve proofs submitted by composing room prior to publication production. Assign topics, events and stories to individual writers or reporters for coverage. Meet frequently with artists, typesetters, layout personnel, marketing directors, and production managers to discuss projects and resolve problems. Monitor news-gathering operations to ensure utilization of all news sources, such as press releases, telephone contacts, radio, television, wire services, and other reporters. Select local, state, national, and international news items received from wire services, based on assessment of items' significance and interest value.
Work Activities Interacting With Computers Getting Information Communicating with Supervisors, Peers, or Subordinates Thinking Creatively Communicating with Persons Outside Organization Making Decisions and Solving Problems Processing Information Updating and Using Relevant Knowledge Identifying Objects, Actions, and Events Establishing and Maintaining Interpersonal Relationships
Detailed Work Activities Audition or interview potential performers or staff members. Coordinate activities of production personnel. Coordinate reporting or editing activities. Design layouts for print publications. Determine presentation subjects or content. Discuss production content and progress with others. Edit written materials. Manage content of broadcasts or presentations. Manage operations of artistic or entertainment departments or organizations. Negotiate for services. Obtain copyrights or other legal permissions. Select staff, team members, or performers. Verify accuracy of data. Write informational material.
Tools Desktop computers o Desktop computers Digital camcorders or video cameras o Digital video cameras Digital cameras o Digital still cameras Flash memory storage card o Universal serial bus USB flash drives Notebook computers o Laptop computers Personal computers o Personal computers Rulers o Precision rulers Special purpose telephones o Multi-line telephone systems Teleconference equipment o Teleconferencing equipment Video editors o Video editing equipment Videoconferencing systems o Videoconferencing equipment
Technology
Word processing software
Web page creation and editing software
Graphics or photo imaging software
Desktop publishing software
Adobe Systems Adobe FrameMaker
Adobe Systems Adobe InDesign
Microsoft Publisher
QuarkXPress
Video creation and editing software
YouTube
Avid Technology Media Composer
Apple Final Cut Pro
Adobe Systems Adobe AfterEffects
Web platform development software
Hypertext markup language HTML
Cascading Style Sheets CSS
Extensible HyperText Markup Language XHTML
Drupal
Data base user interface and query software
o FileMaker Pro
o Style guide databases
Presentation software
o Microsoft PowerPoint
o Apple iWork Keynote
Computer based training software
o Adobe Systems Adobe Captivate
Data mining software
o Google Analytics
Document management software
o Adobe Systems Adobe Acrobat
Electronic mail software
o Microsoft Outlook
Enterprise application integration software
o Extensible markup language XML
Information retrieval or search software
o LexisNexis
Instant messaging software
o Twitter
Internet browser software
o Web browser software
Internet protocol IP multimedia subsystem software
